Snoop opened up at length when MTV’s Sway asked him if he was tired of hip-hop. STORY: Kevin Macdonald Talks ‘Marley,’ Music and Marijuana It took some time to gain his trust, and after that he saw what we were trying to do and he opened up to us.” (The doc has been accepted by the Toronto International Film Festival.) It’s a real challenge to tell Snoop’s story from back in the day, 2-1-3, Doggy Style up to now. After being in Jamaica for three or four days with Snoop and the whole team, I realized we were making a feature-length documentary. “I didn’t know what we were signing up for. “We make documentaries in conflict zones,” Alvi said. Snoop Dogg’s manager Ted Chung brought all of the parties together, first contacting Diplo and then Vice magazine co-founder Suroosh Alvi (pictured at bottom), who both “signed on immediately.” Vice was brought aboard to film the Reincarnated project and put out an album. It’s Snoop putting together the project and Ted. I always work on a song here or a song there, but working on an entire record is very rare to do that with an artist nowadays. It’s a dream for a producer to work on an entire record. “Snoop wanted real reggae music,” Major Lazer’s Diplo explained. The album, Reincarnated, featuring the lead single, “La La La,” was produced by Major Lazer, the team known for their work with Beyonce, Usher, M.I.A. PT on the new Gala Music store.PHOTOS: Celebrating 4/20: 12 Pivotal Moments in Pot Culture That company announced today that its newly launched division, Gala Music, will be home to three bonus tracks from B.O.D.R., and as part of the launch, Snoop is also dropping a “Stash Box” of NFTs on Feb.
He is also releasing a new album, B.O.D.R., an acronym that stands for “Back on Death Row,” in partnership with Gala Games, the blockchain gaming platform. Blige as part of the Pepsi Super Bowl Halftime Show from SoFi Stadium on Feb. He will perform alongside Dre, Eminem, Kendrick Lamar and Mary J. MNRK Music Group’s president and CEO Chris Taylor praised Snoop as the executive with long-term ambitions to “take Death Row into its next 30 years.” The deal comes at a busy time for the artist formerly known as Snoop Doggy Dogg. We wish him success in the years ahead as the brand moves forward under his leadership and vision.” We are excited to put the Death Row Records brand back in the hands of a legend like Snoop Dogg. “We at Blackstone are strong supporters of the artist and creator community in our entertainment investments. “I would like to personally thank the teams at Blackstone, MNRK and especially David Kestnbaum, who worked collaboratively with me over several months to make this exciting homecoming a reality.”īlackstone’s Kestnbaum, a senior managing director, returned the favor by praising Snoop as a legend. This is an extremely meaningful moment for me,” explained Snoop, who went on to sign with No Limit Records, Interscope, Capitol, Geffen, Priority Records and Def Jam. “It feels good to have ownership of the label I was part of at the beginning of my career and as one of the founding members. In a statement, Snoop, says the brand has “immense” untapped value. It changed hands a bit over the years, ultimately landing at Blackstone and MNRK.
#SNOOP DOGG REINCARNATED ALBUM FREE#
Super Bowl Week's Wildest Party Amenities: Bitcoin Giveaways, Free NFTs, Metaverse Hangs and $145K Helicopter Packagesĭeath Row Records ultimately filed for bankruptcy in 2006 and was acquired at auction three years later for $18 million by WIDEawake Entertainment. However, controversy arrived amid a wave of lawsuits and criminal activity, some of which involved co-founder Knight, who remains behind bars.
and Dick Griffey, Death Row was among the music industry’s highest-profile labels for a stretch that decade, responsible for culture-shifting releases from Dre, Snoop and Tupac Shakur, among others. Terms of the deal were not disclosed.įounded in 1992 by Dr. The hip-hop mogul has acquired the Death Row Records brand from MNRK Music Group, a firm that is controlled by private equity funds managed by Blackstone.
Snoop Dogg is back in business with the label that launched his career.
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